What is the Google Penguin 4 Update?
Google Penguin 4 Update is a new Google feature that has the latest improvement when it comes to standards and technicality because this update can prevent spam problems and search results to be manipulated with poor quality and flagrant content. Have you ever heard of the Web spam update? If yes, then the Penguin algorithm is similar to it yet it has been modified. On April 24,2012, Google had updated the Penguin algorithm which aims to boost all the efforts of the Panda update to differentiate between bad SEO practices and white hat SEO practices. Webmasters and online users who have adhered to ethical Search Engine Optimization practices welcomed this tweak and now have a higher rankings for their web pages.
The Google Penguin 4 update has also affected webmasters who have done bad and manipulative SEO practices for a very long time and they are now receiving warning messages including “unnatural links detected” as well as having to suffer with a huge down grade with their web page rankings. But some SEO web experts and consults have always questioned about how the Google Penguin 4 Update will affect or influence Search Engine Optimization. However, web experts and masters must now be cautious in their page optimization services because if they try to manipulate and deviate with white hat SEO practices then they might get detected and receive heavy penalties.
Website owners generally compete to have a much higher ratings in search engine page results. As a result, some companies have tried to manipulate the linking and some SEO tactics just for them to be on top of their rivals and competitors. But with the improved Web Spam Update, these webmasters can no longer use any manipulative content. The top roles of the new Penguin algorithm is to prevent or stop bad SEO practices that can cause spamming issues that can manipulate page rankings on the engine results pages, to promote or reward webmasters that have relevant information or to scrutinize their content originality, to boost the page rankings with great user experience, to know or decide if the web pages are currently incorporating excessive industry jargon and to simple increase the web rankings of sites that have adopted crawl ability.
With the new Google Penguin update, back linking practices and tactics in sites that have no relevant information and content will no longer affect or influence search engine ranking mechanisms. Google would now have the mission to frustrate webmaster that practice bad SEO practices and offer high quality content or better search visibility to those who don’t. SEO consultants an webmasters are making sure that their picture and text contents are helpful and relevant to web users as opposed to accepting measures to appease the search engine spiders. This is because the useful and helpful page contents are now getting rewards from the Penguin update.
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